- Signing of MOU with GDACS JSC, a listed company in Mongolia
[The Korea Economic Daily, Industry Department]
drm2021@naver.com
▲ (Photo) From left: Jaehoon Jang, CEO of TokenAsia Korea, and Tugs Od, Chairman of the Board of GDACS JSC, Mongolia (Photo courtesy of TokenAsia Korea)
Global fintech and franchise platform company TokenAsia Korea recently announced on the 11th that it signed a strategic MOU with Mongolia-listed GDACS JSC in Ulaanbaatar, the capital of Mongolia, embarking on a new challenge in the Central Asian market.
This agreement goes beyond simple cooperation between the two companies, covering industries such as K-food, K-fashion, and K-beauty, and even includes stablecoin-based digital payments. The two companies pledged broad cooperation in areas such as △ market research and entry strategies △ building local and global partnerships △ industry localization and promotion △ rental-based business models △ microfinance services △ cross-border joint marketing.
Founded in 1993, GDACS JSC is engaged in IT, real estate development, and agricultural product distribution, with sales in Ulaanbaatar, Darkhan, and Erdenet. With this agreement, TokenAsia Korea strengthens its position not just as a consulting firm but as a new overseas expansion platform combining K-franchise and digital assets.
Mongolia is geographically a gateway connecting Northeast Asia and Central Asia, a key axis of the New Silk Road strategy. Major cities like Ulaanbaatar, Kazakhstan, and Uzbekistan have a young population base and rapidly growing demand for mobile and digital financial services.
Jaehoon Jang, CEO of TokenAsia Korea, said, “K-food and K-beauty have already established their presence in the Asian market and are rapidly spreading among Mongolian consumers along with Hallyu content. By combining blockchain and stablecoin-based digital infrastructure, a new value chain connecting consumption, investment, and culture is expected to form.”
He added, “Another feature of this agreement lies in its everyday-life industrial model. It’s not only for large brands but also provides essential consumer goods such as water purifiers, small home appliances, and cosmetic subscription services through rental and microfinance models.”
Through its cooperation with GDACS, TokenAsia Korea plans to secure local networks and provide tailored support in line with local distribution, regulations, and tax environments of each country. This will create a structure for mutual growth between Korean headquarters and local companies while building an ecosystem where global investors can safely participate.
CEO Jang stated, “Having worked at global financial firms such as Goldman Sachs and Fidelity, I gained experience in the world market, and I am currently directly operating overseas branches in countries such as Indonesia. This international financial expertise and on-site management experience are the strongest driving forces in pushing forward K-Silk Road 2.0. This agreement will not only serve as a bridgehead for spreading K-franchise and K-culture brands in Central Asia but also become a model that minimizes overseas expansion risks for Korean SMEs and mid-sized companies.”
Source - http://www.einews.net/news/view.php?idx=7142
- Signing of MOU with GDACS JSC, a listed company in Mongolia
[The Korea Economic Daily, Industry Department]
drm2021@naver.com
▲ (Photo) From left: Jaehoon Jang, CEO of TokenAsia Korea, and Tugs Od, Chairman of the Board of GDACS JSC, Mongolia (Photo courtesy of TokenAsia Korea)
Global fintech and franchise platform company TokenAsia Korea recently announced on the 11th that it signed a strategic MOU with Mongolia-listed GDACS JSC in Ulaanbaatar, the capital of Mongolia, embarking on a new challenge in the Central Asian market.
This agreement goes beyond simple cooperation between the two companies, covering industries such as K-food, K-fashion, and K-beauty, and even includes stablecoin-based digital payments. The two companies pledged broad cooperation in areas such as △ market research and entry strategies △ building local and global partnerships △ industry localization and promotion △ rental-based business models △ microfinance services △ cross-border joint marketing.
Founded in 1993, GDACS JSC is engaged in IT, real estate development, and agricultural product distribution, with sales in Ulaanbaatar, Darkhan, and Erdenet. With this agreement, TokenAsia Korea strengthens its position not just as a consulting firm but as a new overseas expansion platform combining K-franchise and digital assets.
Mongolia is geographically a gateway connecting Northeast Asia and Central Asia, a key axis of the New Silk Road strategy. Major cities like Ulaanbaatar, Kazakhstan, and Uzbekistan have a young population base and rapidly growing demand for mobile and digital financial services.
Jaehoon Jang, CEO of TokenAsia Korea, said, “K-food and K-beauty have already established their presence in the Asian market and are rapidly spreading among Mongolian consumers along with Hallyu content. By combining blockchain and stablecoin-based digital infrastructure, a new value chain connecting consumption, investment, and culture is expected to form.”
He added, “Another feature of this agreement lies in its everyday-life industrial model. It’s not only for large brands but also provides essential consumer goods such as water purifiers, small home appliances, and cosmetic subscription services through rental and microfinance models.”
Through its cooperation with GDACS, TokenAsia Korea plans to secure local networks and provide tailored support in line with local distribution, regulations, and tax environments of each country. This will create a structure for mutual growth between Korean headquarters and local companies while building an ecosystem where global investors can safely participate.
CEO Jang stated, “Having worked at global financial firms such as Goldman Sachs and Fidelity, I gained experience in the world market, and I am currently directly operating overseas branches in countries such as Indonesia. This international financial expertise and on-site management experience are the strongest driving forces in pushing forward K-Silk Road 2.0. This agreement will not only serve as a bridgehead for spreading K-franchise and K-culture brands in Central Asia but also become a model that minimizes overseas expansion risks for Korean SMEs and mid-sized companies.”
Source - http://www.einews.net/news/view.php?idx=7142